At the beginning of March 2022, the Green Trend Report 2022-2023 was published, which was created in cooperation with Floramedia, the Elho Group and Royal Lemkes.
"Rethinking the future" is the red thread sewn through the trends, ideas and innovations described in the report. The three partners hope to awaken nothing short of a green revolution by inspiring everyone in the horticultural industry to think, work and grow in a new and sustainable way.
An important source of inspiration for this trend tour in the Discovery Center is the Green Trend Report 2022-2023 by Floramedia, the elho group and Royal Lemkes. In the Discovery Center you can leaf through this stylish trend book and get inspired by the trends, the trend colours and the beautiful plant photography. And if you want to know how you can use these trends, how you can translate them into a brand or product, our account managers and art director are ready to advise you
Green Trend Report 2022-2023: An inspiring forecast for the industry
In this third edition, elho group, Floramedia and Royal Lemkes uncover the strategic opportunities these developments offer the horticultural community.
To stay relevant in a rapidly changing world, entrepreneurs need to anticipate the future. Trends are a kind of future scenario: they provide information about the mood in society, in the market and among consumers. Insights into trends can help to develop a future-proof vision for one's own company and provide inspiration for successful product innovations.
In the Discovery Center of IPM Essen, you can be inspired by the trends, colours, materials and accessories of the Green Trend Report. And would you like to know how you can use these trends, how you can convert them into a brand or a product? Then our account managers and our Art Director are at your disposal with advice and practical help.
Plan your visit to the trade fair!
